Customer Behavior analytics
What is it? It is a business analytics solution that helps transform transactional and log data from online and offline platforms into meaningful insights on customer or user behavior. Behavioral analytics is used and applied in a wide range of domains and use cases. Behavioral Analytics in Retail These insights would help retail businesses understand...
Data estate _ the data Modernisation
Companies are increasingly adopting cloud-based data storage for flexibility and cost reduction. Yet there is a threat of your data estate becoming redundant due to a lack of modernization. Data Modernization is all about securing your legacy data and giving it a new lease of life by leveraging modern cloud technologies. In this blog, we...
This post would briefly introduce the data lake and outline the best practices for building a data lake using AWS cloud services. 1.1 What is Data Lake? A data lake is a centralized data platform that provides infrastructure and services to store, process, and analyze huge volumes of data from various sources. Data lake architecture...
It’s no secret that we are in the age of innovation, change, and decision-making. Data-driven decision-making is taking businesses to another level. Today, companies are leveraging data to create insights and strategies to improve their competitive advantage and increase the value of their business based on real-time information across all industries. As a result, companies...
Big data is a generic word that describes the volume of data in zettabytes, both structured and unstructured, that floods a business every day. Big data could be a term that describes the big volume of data, each structured and unstructured, that inundates a business on a daily basis. massive data will be analyzed for...
Here are the reasons why embedded analytics could very well be the way forward for companies that would benefit a lot from data analytics.
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